Color Of Change

Color of Change is a civil rights association, founded in 2005 by James Rucker and Van Jones to use internet for the help of African Americans. 

The aim of the organization is to strengthen political voice of Black People and respond positively to injustice in the world. 

Color of Change has 7 million members all over the world. 

This online organization was started after Hurricane Kartina broke out in New Orleans in 2005. It was set to provide support for hurricane victims especially African-Americans. 

The organization also requests company to alter their policies, products and behavior to reduce racial inequality. 

Color of Change also initiated hashtags such as #ChangeIndustries and #ChangeHollywood to eradicate racism in film industry.